Protect The Oceans

Social media campaing

Protect the Oceans

Biota firmly believes that animation has the power to tell stories that inspire action. That’s why it contributed its creativity to GPI’s “Protect the Oceans” program with a series of animated videos.

The objective: to raise global awareness about the urgency of supporting the UN Global Ocean Treaty (30×30), key to creating marine sanctuaries that protect at least 30% of the oceans by 2030—a vital step for the health of our planet.

For this significant project, Biota undertook the complete story conceptualization, design, and comprehensive animation of four episodes. The short films tell the story of Ed, a charismatic marine character whose life takes a turn when he is caught by an industrial fishing boat. It’s at this moment that Ed discovers the marine sanctuary network initiative, igniting his determination to learn more about these vital refuges and the hope they represent for the entire ecosystem.

These pieces were also compiled into a one-minute video that you can watch here.

PtO1
PtO2
PtO3
PtO4
RRSS

Video Content

Social Campaign

Marine Sanctuaries

Animation

Creative concept + Design + 2D animation

Client: Protect the Oceans
Production house: Biota Studios