In our journey as an animation studio, exploring and participating in creative marketplaces has been a rewarding and enlightening experience. Here, we present a glimpse of the benefits and challenges we have…

Have you already read the first part of our post? If you have, you might still have a few pending questions about the usability and structure of animated corporate videos How will…

At Biota Studios we are receiving increasingly more requests for animated corporate videos aimed at our clients’ employees and internal teams. But, is it truly effective to use them for a company’s…

By “marketers” we mean marketing executives and related areas in corporations. We differentiate them from the rest of the employees who work in other areas, such as legal, finance, IT, HR, and…

A study published by the prestigious automation marketing software firm Hubspot on companies in the US (2020), indicates that on average participating companies published eighteen (18) videos per month. From this number…

For no one is a revelation the power that audiovisual content has achieved in recent years and the growing trend that seems not to stop. Social networks, online platforms, applications, emails, vlogs,…

Current dynamics in corporations makes it necessary to decentralize communication management. Corporate communications and marketing departments have been so far a bottleneck in communication processes. In many cases for taking care of…